THE COMPANY
John Cataldi
founder / CEO
An avid technophile and serial entrepreneur, John Cataldi is the CEO of Adreka, an open media exchange to allow agencies and advertisers to target, create, syndicate, and track their traditional and interactive advertising. The Adreka Media Exchange will include more than 40,000 publishers of TV, Radio, Print, Internet, Gaming, and Mobile media.
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Barry Derrick
founder / COO
Barry is a pure technologist with deep understanding of today's mission critical technologies. Over the past 20 years, Barry has proven his ability to manage, grow, and give strategic direction to critical systems for Fortune 500 clients. His deep "in the trenches" network and programming experience has given him strong abilities in database standardization, coding discipline, and network consolidation. Over the past 12 months, Barry has planned, developed, and is currently executing upon the Adreka technology solution. He has also co-authored over six patents pertaining to Internet advertising.
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Lisa Graham
Creative Services/Project Manager
Lisa is a high energy professional bringing over 30 years of talent and experience to our team in graphic design, print marketing, advertising sales and project management. Not to mention the sass and humor that’s part of her overall package and charm!
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Dr. Benn Konsynski
Board Advisor: Professor & Ex- Yahoo Board Advisor
Benn R. Konsynski arrived at Goizueta Business School following six years on the faculty at the Harvard Business School where he taught in the MBA program and several executive programs. While at Harvard, he was recruited by leading VCs in the development of business strategies and necessary management for a leading search engine, Yahoo.
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Steve Beckett
Board Advisor: Founder Open Span & Witness Systems, Inc.
Stephen has been a leading software innovator in the contact center market since 1993. He was a founder of Witness Systems, where he invented the industry’s first Computer Telephony Integration (CTI) enabled voice and screen recording system.
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